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[00:00:00] What's up everybody? I go by the name of Doggie Diamonds. You are now listening to No Filter Podcast. No filter means honesty. If you're afraid of honesty, then this ain't the podcast for you. We gonna be honest today.
[00:00:22] Yeah, yeah, what are these people? It's your boy Doggie Diamonds. Another episode of Doggie Diamonds, No Filter. We got some light skin power going on with the handshakes. Because it's rare. That's a fact. It's rare that I find people that's my complex and shit like that.
[00:00:35] So, I end up... He just walked in the room. Nah, this is Chris Gotti and shit was going on. Doggie, you don't understand. Look, I'm an old head. I'm 51. And that dog skin, light skin is so real in my life.
[00:00:48] So I know you had to deal with it too. Like, I know people don't want to always admit to the things, but I fought so many dog skin brothers. Not because I had a beef, just because I'm light skin. They would try and press me.
[00:01:00] Until they got put on a back, then they realized, God, man. The colorism thing was bad because I was always told that I'm not really black. You're not really black. You got... And I'm like... How is that? Do you want to see my mother and father?
[00:01:13] Like, what the fuck? Like, shit happens. You know what I'm saying? My mother was light skinned. Your mother's light skinned. See, my father's light skinned. My mother's black. Gotcha. So it's eight of us. Irv is the baby, eight, you know what I'm saying?
[00:01:24] And it's me, then I got five sisters and another brother. And four is dog skinned and four is light skinned. Wow. You know what I'm saying? So in the crib probably y'all had some little... Nah, we didn't have no problems internally, but outside on the street, absolutely.
[00:01:36] Like I said, that era, it was, again, light skinned dogs. Yeah, light skinned. The divide. And then we had... Hey, J. Cole, shout out to J. Cole. I'm holding it down. You know what I'm saying? Even Drake, I throw Drake in there too.
[00:01:51] Look, but then we had light skinned dudes do some dumb shit. Oh, man. Like when Chris Brown did that shit, man, that almost set us back. Christopher Williams. No, no, don't put Chris Brown and Chris for the same. Chris Brown is still on the dark side.
[00:02:05] So I will say that since you brought it up, they're all light skinned brothers. That are dog skinned mentality. Okay? Chris Brown is one of them. He's with us. Okay? And then there's light skinned brothers that ruin it for us also. Got you.
[00:02:22] You know, I could sit there and say as much as I love Steph Curry, he's on the light skin side. You're Trey Thompson. You know what I'm saying? Clay, Clay, Clay Thompson. I'm going to say who the fuck is Trey Thompson? No, Clay, Clay Thompson. Sorry.
[00:02:34] Clay Thompson, light skinned brother. These are the light skinned brothers, but they're assassins. Yeah. They're killers on the court, but... But it's not... All in all, I love all my people. That's a fact. Like, whether you like dark brown, caramel, blue, black, whatever. I love all my people.
[00:02:53] So, Chris Gotti in the building. That's right. So much history with you. Where do we begin? Man, wherever you want to start, man. You know, the funny... The first time I saw you, I knew of your brother from Irv from Mike Gironimo video. That's right.
[00:03:08] It's the first time I saw him. Yeah. Shout out Mike. But then I saw you in the video one day and I was like, hold up. How the fuck... That ain't Irv, but they look exactly alike. Man, that's the going thing. I always say we look alike.
[00:03:23] You don't think I look alike? You know what I tell everyone? What up? There's a chance that might happen with the same mother and father. Makes sense, right? Just might happen that you look kind of similar with the same mom and dad. You hear me?
[00:03:38] But it's all good. Again, that's my little brother. He's three years younger than me. Again, I tell everyone I raised Irv. Yeah. With the music industry, what did you see in him that you knew he was going to be great? Man, there's so many things with my brother.
[00:03:56] Again, being the little brother and I'm the older brother, watching out for him, my brother's keeper. So I always watched him basically strive to be better than me in whatever I did at that era, in that time. And all my friends was his friends.
[00:04:15] So he got a chance to grow up, let's say faster. Got you. Right? All my friends took care of my brother. You know, they made sure, oh, that's Chris brother. We take care of him and make sure he could come out.
[00:04:25] So he was always playing with the older kids, but his persistence, his vision, unmatched. And unmatched. And I've been around all of these guys. I said, again, if you don't, whether he's my brother or not, you know, we posted numbers, you know, historically.
[00:04:45] So I could make an argument, but I'm very direct. If my brother was, can I curse on him? Yeah. Okay. I'm making sure I don't want to start calling him an asshole. If my brother was an asshole, I'm going to be like, yeah, he was an asshole.
[00:04:59] Got you. But if he's something special, I'm going to say it too. It goes both ways. So I'm not, I don't hide or turn around the facts. If this true is true, if it's not, it's not.
[00:05:09] Irv and again, just watching all the greats from a puffy and these guys, the guys that created stars. Irv is unmatched. You got Dr. Dre, you got Irv, you got Puff. I would even throw Jermaine Dupri in there. Yeah, Jermaine Dupri is highly slept on. Highly slept on.
[00:05:29] JD is highly slept on. So at the end of the day, when you look at hip hop and our culture, those are really the names. When you talk about other producers in the industry, you know, like a Timberlain
[00:05:40] who has great numbers, you know, the development of a new artist, Timberlain can't get that. He's a magoo. He didn't do it. He can't produce for Jay-Z and tell me how great he is when we help Jay-Z.
[00:05:55] Like once Jay-Z is Jay-Z, anyone of us in his room could have made Jay-Z. I could be on the table. Yes. That's how talented Jay was. So with just saying that, the real talent is the ground up artist.
[00:06:07] Making me believe in an artist that I necessarily wouldn't believe in because I'm going to be real with you. It gets deeper than that. Because it wasn't. Those people that I mentioned, they did it, but they also did it on their own without really,
[00:06:20] let's say the label pushing it. And then, you know, especially us because we had at the end, like our university that was with us cooperating against us. So that was a whole other aspect to divide and conquer, to ruin the business that we created and started generating from.
[00:06:39] But that's a whole other issue, you know, or story. Yeah. You know what I want to say? Genius came to me when he did things that we didn't realize he did till after it was done.
[00:06:52] Like Tom Neville, you got Jay-Z, DMX, Jaru, and Mike Geronimo on the song. On the song. Now all of these guys now at that particular time, Mike is a star. Mike is moving. Mike is a star. Mike is moving.
[00:07:06] Everybody else is like, yeah, we like who the fuck is these other dudes? Well, me from Brooklyn, I knew who Jay-Z was. Jaru relatively unknown. DMX. I bring that record up all the time. Yeah, Tom Neville was important to me.
[00:07:18] The reason I bring it up is because one of the things Jaru got criticized for was sounding like DMX. And I'm like, how does he get criticized for sounding like X when he was first?
[00:07:29] So again, just because they have a similar voice, does it mean they're making the same type of records which they did not do? And you know, it was so crazy because X kind of fell into the, I think he is sounding like, come on dog, you know that.
[00:07:44] It makes his family. Like we had so many talks to him about it, but you know the public pushes you and he kind of fell for the trap. But they never made a record that's similar.
[00:07:53] Like JAR records that was hits was nothing like X records that it hits. Their voice may sound the same, but how could you fix that? Yeah, yeah. That's what it is. But if you get to it personally, JAR was first.
[00:08:07] JAR was on blunt records even with Cash Money Click. We had him on the Mike Geronimo record with the time to build. So JAR was first if you get to it and then X came after.
[00:08:17] And it's like, but you don't know no one says that or you know they always put it. JAR is probably the most hated on a picked on artist man. Yo I'm gonna keep it real with you man. Most talented though. No one wants to say that.
[00:08:28] Yo, I went on record. You could go to my YouTube right now what maybe two years ago and I said, this is what I said. JAR rule was never whack. Never. The last thing we hang our head on is so crazy you say that.
[00:08:41] JAR rule was never whack. Not a chance. First of all, alright. Every album flattened more better. But forget the numbers. Let's just talk about skill because sometimes people have the skills they don't do those numbers. I'm just talking about the talent.
[00:08:53] JAR rule flow is complex like a motherfucker. Facts. Very complex and the power of suggestion, the power of the power of power. JAR rule was never whack. Never. Hold on. They question his street cred which was again I'll sit here and say, are you absolutely crazy.
[00:09:21] Like come on man just let's look at history again. Trill is real. I'm not sugarcoating anything but again I'll go anywhere with rule in any neighborhood and I'm all right. He got good energy too though. He's great energy. He is great energy and again,
[00:09:39] unless you walked in that man's shoes to be put on a pedestal and being really a superstar, then drag down to the mud is unbelievable. To this day right? Don't tell ya, don't tell ya. To this day! No I don't believe, see that's a misconception.
[00:09:54] Tell me about the whole fire thing. The whole fire thing. Again the whole fire thing is again a misconception. Rue was the one to help bring in talent. He did not build the site. He did not raise the money. That's not what he does.
[00:10:07] But I'm just saying, I think that was just another time for people to jump on the campaign. Jump on it. That's why I hate you. No question but at the end of the day, he's still again 15 without years without having a studio album.
[00:10:20] He still makes millions of dollars. Good luck God bless all of you artists out there to do that. So I don't care which ones you're talking about today. Let's see 15 years later without putting out music and let's see you tour around the world
[00:10:31] and still sell out shows and make money. Like that's something special. And then again in time just like in anything else time heals all wounds. It also made a new, so when I used to go out with Ja'Wuadis concerts it was all older. Right?
[00:10:46] Oh you go out now, you'll see it. It's all younger. Which now means the younger audience is refinding who Ja'Wuadis, whether it's from a bad place or not. See I'm a businessman. Got you, got you. So whether it was because you heard all the hate
[00:10:59] and they're Googling them to see who he is and then you go check his music, that catalog that's undeniable that he could still go do a two hour set with all hits. Facts. You understand? That is something special and rare. And again these were national hits.
[00:11:14] These wasn't just local hits. These are across the country. Number one's in the country. That's a different type of longevity you get from that kind of success. And that's something he had. He has and then when you talk Def Jam,
[00:11:27] Def Jam didn't have, Def Jam was a rap leg. Y'all saved Def Jam. Oh no question. No it's so deep people don't understand. Y'all saved Def Jam. When we came to Def Jam, Leo has come to Hollis Queens because Irv quit.
[00:11:40] Okay, cause he said you guys don't know music up there and he's come to Hollis, begging Irv to come back to Def Jam and Irv is like, you know, you don't know how to sell records. Bad Boy sells more records than Def Jam
[00:11:54] in Forget It, Def Roe was killing it. So how are you the best rap label? And you got a bad boy, you know, with Clive Davis, no disrespect to Clive but he's not a hip hop guy at all. And he's like 70 something at the time.
[00:12:08] Beating you in sale. And then you know they was doing 300,000, 500,000 of the biggest projects. Def Roe selling five and 10 million records. Puffy's doing two million. Like are you kidding me? It's not even close. Like and then when he came in, he changed the culture and brought it back.
[00:12:26] And Leo was getting fired. You know, all Kevin Lowes, all of them Russell, they was getting fired when we came in. Polygram was letting them go. Leo told us they're firing us and they're taking my company. He said, you cut me, I bleed Def Jam.
[00:12:44] Yeah, Leo impressions is hilarious. Everybody got to leave your voice. So Irv brings DMX first. Jarl next. Jay-Z. Sorry, Jay-Z before Jay-Z. Jay-Z before Jarl. It was X, Jay-Z, Jarl. And X and Jay-Z is right on each other's heels. Because yeah. So you know from a corporate standpoint
[00:13:08] what people don't understand again is Irv would get all the credit for their generated revenue for those brands. Because that's what music is about. You know, I know artists, I mean executives that live on, I found, I'm gonna shout out Jeff Finster. Okay. Britney Spears. Got you.
[00:13:30] That's what he hangs his hat on and that's why he's still a top exec. Oh and when the dude, Maury Stoff, found new addition. And I'm not saying they didn't do other things but that's how they hang their hat. Got you.
[00:13:42] Okay so if a standard is applied for everyone but us then there's a problem. Yeah. And then that's when you know there's a problem. And it started with time to build. It's funny right? You can't discount the records we did. See, I mean it gets even deeper.
[00:13:56] I love these conversations because it's things that people don't... Oh this hip hop, we doing this. Yeah and but you know hip hop we started out very ignorant. Yeah. We're not ignorant. No, I don't know. You know, we learned a lot.
[00:14:06] So it's like and I'm far from ignorant. Now mind you I didn't understand these things maybe at the moment when you're in that perfect storm with everything going on. You're focused on just doing what you gotta do to maintain and you're not seeing all these moving parts.
[00:14:19] But in hindsight, you know, it's clear crystal. So what I didn't understand why there was the perception that Irv didn't know what he was doing and he was stupid was that the whole 50 thing? I didn't understand. I don't know. I never heard that.
[00:14:37] No, meaning that you know at a... Cause at one point it's just over. No, never over. We're doing over $200 million. You can't shut that down if you wanted to. Okay. So there's a lot to it, right? So we're billing more than our parent company. Got you.
[00:14:55] How are you shutting it down? Right? So there's some alternative or ulterior factors that's involved in this equation and you're not adding up as a fan or a person outside looking in. One being the biggest gorilla in the world, United States of America. Yeah, yeah, yeah.
[00:15:12] On your back. Second is your partner cooperating against you with the biggest gorilla. And your partner being who? Universal. Universal, okay. Island Def Jam which is IDJ, Universal. Music Group is the parent company, IDJ. Island Def Jam. So we had to respond or answer to Universal.
[00:15:32] At the time, that's Vivendi. The French company that owns Universal that started... They asked them Liko too, right? Yeah, they started asking us all these questions like what's going on and like why are you asking us about what's going on? We're making hit records, leave us alone.
[00:15:48] But that's because we didn't realize the government was on their back saying if you don't stop helping those boys over there, those Goddy boys, we're gonna come after you. And that's what people didn't know. And again, we didn't go out and talk about things. We didn't...
[00:16:04] And we found that out during the trial. We found out we had to sign papers. If we go to jail, they're gonna take everything. Wow. This is in order to get the check stay old cause our bill, our legal bills were so big.
[00:16:15] And I took care of everybody that had any cases involved with us. It wasn't just me and her. One second, congratulations. Y'all beat the feds though. Like, like, like, no, no, because people don't know and y'all didn't rap. No, this is no such thing.
[00:16:29] See what people don't understand? Nobody beats the feds. And if I told you the deal they offered us just so they could get that conviction and get us to cooperate. Cause they said in the fed's mind, they never thought we would go to distance
[00:16:44] because we were generating so much revenue and we wouldn't wanna lose that revenue. And it wasn't about losing the revenue. Of course we don't wanna lose the revenue, but when you're not doing something wrong, I'm just built a certain way. You're not gonna pigeonhole me
[00:17:00] and make me do something against somebody for no reason. I'm not gonna destroy Supreme, okay? Who has a hard enough life with these guys and just cause they're making me do it. Like, that's basically what they did. They said, you tell us a story on this guy
[00:17:16] and we'll give you a year. And we was facing 20, they broke all the federal guidelines. Then they came back with another offer, six months each and separate. You go in one time and then your brother goes in. So that's why the business could keep moving
[00:17:31] and we're like, no. The last one was probation. No jail time but you gotta tell on Supreme and then we'll come in and give you probation and no jail time and we tell them no. I said, I told my lawyer when they came with the last stop
[00:17:45] bringing these offers, let's go to trial. My lawyer was like, hold on Chris. Yeah, yeah, yeah. He's like, wait a second. He said, excuse me, can I get a fine? That's Gerald Chagall, the best attorney in the game. Facts if he got the defense.
[00:17:58] So when he pulls me to the side, he said, do you understand? I cannot guarantee your innocence. Like, they're offering you, he's like, he was amazed. He's like in his 27 years in that federal Southern district, he was like, I'd never seen anything like this.
[00:18:14] He's like, this is unbelievable. Like unprecedented offer they're giving us. He said, now, and he was basically saying, I know your innocence but I cannot guarantee 12 people is gonna say that in a federal system. So you might get that 20.
[00:18:27] He let me know that the odds were up against, he was basically saying it's 98% conviction, 2% non-conviction. And then I was like, get the date, let's start it. That said, I don't wanna hear no more. Let's get to it.
[00:18:42] And it wasn't anything but being on the side of right. And I just felt, you know, people always say, was you scared? Was you nervous? And the God's honest truth is I never feared anything going wrong except for one moment in the trial.
[00:18:56] There was one moment in the trial, I was like, oh shit. We're in trouble. Is it something you could share? Of course, it was during the deliberation. It wasn't, the trial went, we destroyed them. In the door in the trial, destroyed them.
[00:19:12] But there was one part for the 12 jurors. So the way the process goes, after all the information's in and it's defense rest, where the last defense rest, we only call two witnesses. Defense rest, that's because we crushed all of their witnesses. So I didn't have to add anything.
[00:19:26] I didn't have to do anything extra to make it more. Because they have to prove that you're guilty. You don't have to prove that you're innocent. According to them, right? Yeah, according to them. But perception is reality. So at the end of the day,
[00:19:38] at my two interview thing, the defense rest, and then they start sending out notes to the jurors. Like if you ever been, I wish you, I hope you never experienced a trial. But if you do, this is what happens. They have to get taught.
[00:19:51] So we was up for two charges, money laundering and conspiracy to money laundering. That was the two charges. And it was a million dollars. Just, it sounds like a lot of money. I was spending eight figures in taxes. What the hell am I fucking laundering a million dollars?
[00:20:06] At that moment, they had records of me gambling almost two million a week. Okay, me, not her, me. And I had my books, all my records. So they know all the real numbers. Yeah, there was money coming in. I was winning a lot of money in sports.
[00:20:21] I was betting on sports. You know, I managed Phil Ivey, one of the biggest gamblers in the world. Okay, so we was betting big money. They just couldn't understand it. But that's another story. So when the notes come out from the jurors, it's about define this law,
[00:20:36] which was conspiracy to money laundering. So right away I said, hold up. If they're on that conspiracy to money order, that's the second charge. That means they already found it's not guilty on money laundering charge because if I'm guilty on money laundering,
[00:20:49] I have to be guilty on the second one. On the conspired money laundering. So they had found it's not guilty cause they're up to the second charge. And the notes, could you define conspiracy to money laundering? We're conspiring right now. And this is why I was so,
[00:21:04] I was like what the hell are they doing? Like, and it took me all of about 45 minutes. I was, I told my lawyer this is some bullshit. He had, and he has to write the notes to go back to define what it is.
[00:21:17] And when you read what that is, I mean everything is conspiracy. You can't be, that's why they got such a high conviction. That conspiracy. Conspiracy doesn't even mean you know me. It just means you heard me, you thought you heard me
[00:21:30] and if the judge, I mean if the jury's believing you are out of here my man, you're gone. And I was pissed and I walked in out in the hallway and our court rooms was packed. We had to give us another room
[00:21:44] just for how many people was coming. All my family and friends was there every day. And I just went by myself, walked in, probably like the size of this table for about 45 minutes talking to God and then I was cool again. But that was like the only time,
[00:21:59] people would see me out on the street and I'm on the front pages of every newspaper and they're like yo, what are you doing out? I'm like what should I be in the fucking hole? Yeah, yeah, right here. What the fuck is wrong with y'all?
[00:22:10] Yeah, yeah, yeah, I'm fighting for my life right now. Yeah, but again I gotta keep going. I can't stop. It'll consume you. Yeah, yeah, if you let your mind, yeah. It'll consume you man and I don't wish that on nobody. I was very ignorant to the court system.
[00:22:24] I didn't know you could be under investigation and it had to pay all this money for legal fees and PR firms just to answer, you know, the government and they're not even charging you with a crime at that moment.
[00:22:38] So is it a point where was it deaf jam but the parent company was like, we not fucking with y'all? Well there's a consensus that was done inside internally and I got proof of that again. I just reaffirmed it recently because we went back to do something
[00:22:55] and they basically, I have a conversation where I won't name the names but these are the top of the top. We don't get any higher in the system than these guys and they was like, they was talking to Jimmy Iveyne.
[00:23:09] Me and Jimmy and my brother are very cool. Got you. Okay, and we're sitting there, we're at Apple's office and Jimmy calls them but he hasn't on speakerphone and doesn't realize we're sitting right next to him. Wow. And they're basically saying,
[00:23:24] Jimmy you're gonna do business with those guys again? And we're like, I look at her and I was like when we left that meeting I said, don't you ever fucking tell me these guys are your boys or your friends? They don't fuck with us. We're out.
[00:23:37] Okay, and then people say black bold or black listed and they, oh that's not real or no it's a thousand percent real. Thank you. It's a thousand percent real. I've been fighting that for 12 years telling people black ballin' is real
[00:23:50] and they say, oh you got the internet now? You know it's people that cut checks that say I'm never giving you a fucking check. We're not doing, and our affiliation. Yeah, and I'm with Piss in the Pool. Don't you do business with them
[00:24:02] because I do too much business with you. You know it's business right? If we're all in business together and you're a Sam guy, you're a camera guy and then you don't really rock with me you're gonna be like yo don't do, I'm making too much money with you.
[00:24:14] Why are you going over there for? And it's business in a certain sense but this is different. This was straight blocking. All right, now you said something that's very very mind blowing I can't let you get past that. You said Jimmy Iovine. Yes.
[00:24:28] Myself and my brother is cool. What the fuck is that? Again this is all a misconception everyone thinks cause 50 was with Jimmy but you know Dr. Dre used to fly me and my brother out to his concerts before 50. Got you. The signing of 50 made it weird.
[00:24:47] We was the first one to send Jimmy congratulations when 50 did well. It was business. Jimmy wanted to, how about this? Jimmy wanted to, our deal was up Jimmy wanted to sign us over the Innisco. While 50 was there? No this would be 450. Okay okay I'm about to say it.
[00:25:01] This would be 450 but this is how deep it is. Leo Cohen went to Doug Morris who's the CEO of all of them. Got you. They all had to report to Doug. Jimmy Iovine, you know Leo Cohen, you know Sylvie Rohn. Everyone that's bosses had to report to Doug.
[00:25:16] We call Doug the boss of bosses cause all the bosses had to report to him. So Doug Morris had to get in the middle and he basically told Jimmy you can't take Irv from Leo. And Leo was pissed because we was like yo
[00:25:33] match the deal Jimmy's gonna give us more money and Leo went crying like a little bitch. Yeah you can't do this. You can't leave. And he went to Jimmy, I mean Doug again think about what that is from a corporate standpoint and what they're doing to us.
[00:25:47] They're blocking us at the highest level. Okay so he's saying no. We're trying to make business. Like Jimmy wanted to do business we're saying match it or we out. We go over there and he's like no and he's got because it's all under
[00:26:00] the universal umbrella you can't do that. So when people talk to me about the whole G-Unit and Murder Ring first and foremost G-Unit is nothing like Murder Ring. It's an imprint okay. They're under Aftermath and Shady and it was a great move by Jimmy Iveen
[00:26:18] to bring them in underneath Aftermath right. So he gets in with 50 under Aftermath think of game he shifts cause he was signed to Dr. Dre. And they don't know what to do with him. He shifts it's simple. Again from the perception of the people
[00:26:37] you don't know that but internally it's under Aftermath. They just threw G-Unit on cause it's gonna give it a stronger brand and that's business. That's a business move. See Jimmy was making moves like that where Leo was not. Leo was trying to break and stop things
[00:26:54] cause he's like always trying to keep artists down. Jimmy didn't care. He's getting his regardless. If you win you win. You know I'll help push it. Think of the way he moved with Dr. Dre. Dr. Dre was cold as fucking ice. You know what I'm saying?
[00:27:11] After Death Row he came out and bricked. You could say what you want. Dr. Dre is an icon. He bricked but guess why I give him so much credit? Jimmy fucking Iveen. He didn't quit on him. Leo would have left Irving like gone I'm gone yo.
[00:27:27] You know one day we went in Leo's office and he's got a picture of 50 cent almost the size of this whole wall. Holy shit. And he's hugging 50 like this and he's like this now mind you this is behind us
[00:27:41] so if we walked in it would be on this wall if he came in his door. His office desk was there. So we don't see it. He called us in for a meeting and then he tells us to turn around
[00:27:51] and take a look and then asks us do we like that? So you could, this is what we're dealing with. Mind games like that? This ain't no mind game. This is bullshit. Wow. Again if it's black on black he might have got smashed. You know what I'm saying?
[00:28:05] That's the difference between white and corporate business in black. If it was sugar night everyone's like I'ma kill you. Yeah, yeah, yeah, yeah, yeah. You know what I'm saying? And it gets physical. White gets away with this and it's not the same.
[00:28:17] And then people say like how does this dude do that? Like how does he tell, the guys that saved his career. The reason he got to all the accolades he got is because we did it for him. And we co-signed him and got him in.
[00:28:31] And he goes and puts that up and we turn around and look and I was like yo, you serious? He said it doesn't look good. What was his angle though? What was the... He's letting us know he don't fuck what is the same no more. Wow.
[00:28:44] How you gonna win? You tell me. I don't know cause people think 50, I said even if you take Jy out the equation I'm still over $150 million. Go ahead. I like that business. Yeah, yeah, yeah. You know what I'm saying? It's not just that clean and simple.
[00:28:59] And then remember it's all even. All they did was take Murley money and throw it over to Jimmy. It's still universal. It's no loss. So regardless they gonna win? They can't lose. Wow. I never... It's porro, you can't lose. Wow. Wow. But that's business right? That's business.
[00:29:20] That's it. Yeah, yeah, yeah. So in hindsight like I said I understand the moves, you didn't understand it at the moment. After that meeting with Leo, Irv came back called the staff, meaning he said it's over, we can't win here. So when people say we Irv got crushed,
[00:29:34] no he quit. Got, oh okay. We had a huge overhead they had to keep paying us. We paid all our staff and then we just stopped putting out music. So... And again we let John, everyone do what they have to do. If you wanna...
[00:29:49] Irv was like I'm not fucking with these niggas, I'm not doing music. He was so pissed off. Irv's numbers is in the billions of dollars of generated revenue, billions. And he's like how could they treat me like that? And rightfully so,
[00:30:04] Irv was not wrong for looking at it in that capacity. So Chris as black people, do you think we take everything so personal and white people like this business? How is that personal? That is absolutely business. But that's what I'm saying. We look at...
[00:30:17] That is not personal but you know what? If it was emotional or personal we would have smashed some of them. That's personal. I'm gonna hurt you. You know what I'm saying? You're really ruining my family's life. This is my livelihood for my family.
[00:30:30] This is how I take care of my family. My mother, my father, my kids. Are you kidding me? Like we would die for that. I would die for that. So when you say that it's not personal but that's where it could have easily went
[00:30:41] because of what they did. And they look at it like, you made a lot of money. You got something for the winner. One of the most racist things you're gonna get in music or in business is when someone tells you that's a lot of money for you.
[00:30:54] You made a lot of money. What? I will jump over this table. Yo, that would be... That's like, when I heard that I would go crazy my brother would have to calm me down because I would go crazy when they said things like that
[00:31:07] because that is the most racist statement in business. What do you mean? It's not a lot for you but it's a lot for me. Yeah, yeah, yeah. It's a lot for me but that's your taxes. Yeah. That's what you pay in taxes. I didn't play that.
[00:31:22] I call it spade or spade. You say something, I don't care. I'm gonna speak up. I probably got a little different type of relationship with everyone and Irv was way more politically correct with things and I couldn't hold my tongue. So I stopped.
[00:31:40] He would tell me stay out. Cause he knew I would get crazy when I heard something sideways and he would play the game more than me and I'm like, but we don't need to play the game. We got to leverage. I've heard that before.
[00:31:52] Somebody told me you're not playing the game and I was like, yo, I'm not fucking playing. That's the problem. Everybody's playing and I'm not playing. I'm dead ass. You know what I'm saying? So for the perception of the people that don't know any better, 50 cent destroyed murder ink.
[00:32:10] And he actually- According to who? According to him. According to the perception in him, yeah. According to him. Listen, he's gonna take credit. He took credit for getting shot nine times and he didn't. That's a okay. Let's talk about you took credit for not putting out a statement
[00:32:26] so things of that. I got proof of that, but you know, but you're gonna still listen to him. But it's all good. It's like, I have no beefs with nobody. Like at the end of the day, that was a moment in time. It is what it is.
[00:32:40] Like him and Jai was on the same plane before. Did you ever see that picture? They was right opposite each other on the play. If it was real, you cannot do that with real beef. I've been in real beef in my life. I don't know if you-
[00:32:51] It's on site. It's on site. It's on site. It's no stopping it. Even if you don't do it on the plane, it's right off the plane with a phone call. Like are you crazy? That shit on the plane. If I see somebody that I don't like,
[00:33:01] I don't give, like only time I might give you a pass is if you with your mother or children. It's really, and again, a lot of his friends that he had around him, I might have raised them. Right, I'm from Hollis Queens.
[00:33:14] A lot of those dudes were from Shadyville. Shadyville's right next to Hollis. Like I know all of those dudes, mothers, fathers, like don't play with me. So I would tell them like, you can be over there, get your money man. Like get your money.
[00:33:27] It's all about getting money and all of this, all of that beef and shit don't mean nothing man. It's really, it's pointless unless he killed someone in my family. Like that's something you can't get past, right? Nothing like that even close to being happy that have happened.
[00:33:42] So to me, it's like what are we talking about? Like he said so many detrimental things about things, but you know what? There's so many, internet is full of trolls. And even to this day though, how do you deal with him saying some of the things
[00:33:59] that you know is not true? Like he was- Can't control it. Him saying he brought 200 Jairus. Different, right? He'd be different. Ruler I think is in Thailand right now. Yeah. Like he's stupid. Yeah, yeah. But it's like, that's, you know, in business, whatever way you're successful,
[00:34:15] is the way you're gonna return. Okay, so for 50, he's always been successful by downing someone. He look at his history with his whole team, Floyd Mayweather, us, everyone is the same. He treats you the exact same cause that's the way he became successful. You know? And that's again,
[00:34:36] I can't knock someone that's been successful. Like when he had hot records, I'm like, people see me dancing. I'm like, man, what you ever do? She is hot. Yeah, yeah, yeah. I kept it a buck, I promise you. You know what I'm saying?
[00:34:48] But at the end of the day, it's like, yo, that's his way of winning. It's all right. Y'all never saw each other, you and him? Yeah, we seen each other about eight, maybe seven or eight times in the history. Hmm. You know, again,
[00:34:59] I've touched him a few times, you know what I'm saying? But that's all because of rule. You verbally you mean, right? Nah, physically, you know the rules. Come on man. Oh shit, all right. We ain't going, you know. It is what it is. Yeah, yeah. But you know,
[00:35:13] people don't know that though. It is. All right. I'm not out here to broadcast that. Yeah, people think less is more. Yeah, because people just think, you know, y'all took L's and that's it. Hey, we took L's, the government helped him.
[00:35:26] We didn't take no L's on the street. Holla. Yeah. Holla. So when I hear all of the crazy talk with him, like, and he's the biggest artist in New York, I never seen him out by himself without police. I never moved with police. Like, come on man.
[00:35:41] When we was on, it was all our people. It was like, how could you not have celebrated in New York as the biggest rapper at one moment in time in all of the hottest clubs? When he talk made in the club, the video's in a studio.
[00:35:55] It's not in a club. Come on. All his videos is green screen, which is fake. Again, y'all just don't understand. It's all concept and he won. It's cool. His music is entertainment. And there's no reason to see today. You don't have to pick one artist.
[00:36:10] You could like everybody. Yeah. You could like 50, angel rule. It's too different. I'm one of them. I like both of them. And I refuse to pick the side. And there's no reason. Because I don't got a nickel in that quarter. Exactly.
[00:36:22] And that's to me the most mind-boggling thing. In the heyday of that beef, I would go out. And I would go out to clubs. And I'd be with a few of my dudes and just go out. Maybe five. Sometimes I'd be out with 20, 30, but you know,
[00:36:38] five, 10 dudes, whatever we go out. And you walk in the club. And the first thing you heard was jit-jit-jit-jit. I'm like, what the? I'm like, oh man. And you find out real quick that most of these guys were fans because I would approach them. I would every time.
[00:36:57] I don't care if you was with 30, 50 dudes. I'm coming to see who you are. And I would tell them whoever's with me, look, I'm going over there. And they'd be like, come on. Because I never asked someone to do something I won't do myself. Got you.
[00:37:10] So if you was with me, I would tell you, I'm about to go over there. It might get crazy. You could leave if you want to leave. Yeah. You know what I'm saying? But my dudes was with me. So at the end of that, going to ask someone.
[00:37:18] You would hear the story. Like, I was like, man, you a fan of his music? I'm like, I'm really murdering. Yeah. You know what I'm saying? I'm really murdering. So what's up? And then I would just talk to him because I understood how to deal with, let's say,
[00:37:31] violent predicates. Yeah. For educational purposes, what does it feel like? And how did you overcome what it seemed like everybody, from your record label to some friends, to close people turning on you? The government? How do you, why are you saying? Man, that's God. And we raise right.
[00:37:58] I'm raised right. You know what I'm saying? I got morals and values that you can't compromise. And that's the bottom line. So I'm a big believer in staying on the side of right. If I fuck up, where you all make mistakes, I have no problem admitting a mistake.
[00:38:13] But if I didn't, man, I'm stubborn as shit. Like, I'm on the side of right, yo. And at the end of the day, whether the world understands it at that moment, because the truth always comes out. Whatever's in the dark always comes to the light.
[00:38:26] So it doesn't matter if it happens that moment, it will come out. And I'm a big believer in that. You know what I'm saying? And I tell girls, if you're out doing something, I don't give a fuck. If I'm with you and you out cheating, let's say,
[00:38:43] it'll come to light. I'm not chasing you around. Am I going through your phone and saying? I'm not living like that. I refuse to. And I feel you should live the same way with me. And you'll know it. You don't need me to tell you or see something.
[00:38:56] And that's it. And I feel the same thing with all of this. This truth is going to come out. You cannot hide it. I'm not sitting here lying or making up a story. It's very easy to talk. And every time I talk, you're
[00:39:06] going to hear the same story because it's coming from real. You know, it's no need to put sugar on it and sweeten this shit up. No, this shit is sweet enough. Yeah. What? So was it a point where you was like, not to to motherfucker?
[00:39:20] Was you ever like that? You know, I never expect there's only certain people in my life that I expect that from the rest. If they don't stay there, I get it. Right. There's how many friends do you really have in life that
[00:39:35] you that could you could count on to go through things like that? Which and guess what? I'm blessed. I mean, I got friends across the country that stuck with me from beginning to end that when when everything went on and I had private
[00:39:50] investigators, I said, listen, I don't know who's who because someone's telling something. Yeah, I'm going to find out. It's a mold. I'm investigating everybody. Yeah. I'm putting you all on paper. Yeah. And that's what I did. Yeah. I mean, you have to.
[00:40:04] What's the value of that to know exactly how Dex diamond? Like, I know exactly who this man is. You can't you cannot ask me to anything about him. I know exactly who is like that's priceless to me. Priceless.
[00:40:19] So when I see all these other crews and people going through things, it's because they don't know who's who and I do. And I'm blessed, you know, say now I make new friends and I trust everyone to a fault.
[00:40:32] You know, to an extent, though, I don't just give you the keys to the car and the house, but I never look at someone. I just meet someone. And we open for everything. You know what tripped me out?
[00:40:40] I don't know if it was for you when I seen 50 and Jay Z do the Reebok commercial. Yeah. I was like, but they ain't. No, there's a lot of background behind that too, because John was supposed to do a Reebok stand.
[00:40:55] So the guy behind that was Steve Stout. Charlie M. That's what we call style. Charlie M. He pulled the deal. But again, business, we was mad at the moment, but in business, it's the right move. Now, how does Jay do that with? How does Jay do that? That's 50.
[00:41:13] Yeah, but nobody asks him these questions though. Who, Jay? Yeah, because Jay makes like Jay is a different animal. Right. You could you could ask me things that I'm going to answer with Jay is going to look at you like, yo, if you do an
[00:41:23] interview with me, I'm asking you that shit. You ain't got to answer, but I'm going to ask you because I got a lot of questions at the end of the day. I would sit there and say, that stem probably from Irv a little bit.
[00:41:34] You know, that's the timeline of Irv did. We was we was about to sign Nas Nas. I was going to ask you that. So that's really the timeline right there. And then Jay got offered to do his sneaker line and do a commercial with him with Reebok.
[00:41:49] And he didn't turn it down because he was like, if you want to do business with my enemy, I could do business with yours. And these will, you know, we had conversations, yo. Yeah. You know, Jay is the brother. That's our brother, man. That's the man.
[00:42:02] Whenever I talk to Jay, I'm humbled because I can't believe how far even though we predicted it, like we used to tell Jay, you can sell potato chips. You could sell a candy bar. Like why is it Babe Ruth candy bar? It could be Jay Z candy bars.
[00:42:14] And this is way before Rockefeller did rock rock aware. That's how far Irv, Irv's a visionary. Like Irv's a visionary. Like there's no one. Jay, man, Jay would come and sit there and wait to talk to her. He wouldn't like to make a move or decision.
[00:42:30] Like when he said, got to consult Irv, got to y'all heads got to roll. Yeah. That wasn't a line that was by chance. Like Jay is talking real shit. Yeah, yeah, yeah. When you know a lot of those lines too, like some
[00:42:40] of those one line punch lines like, you know, I've been spending money from 88. That's preen. You know what I'm saying? Full time job not to kill niggas. That's preen. You know what I'm saying? Those words and Jay would take it and put it in them songs.
[00:42:53] He was like, oh, that's cold. And he makes it. So he heard the line. Got you. Now Jay is a beast. You know how hard that is to do like, you know, that's really one of his talents. He could take whatever we doing and make it into
[00:43:03] a hit record. You made it a hot line. I made it a hot song. Got you. He's really real with that. Now he's a different animal. All had man most respect. And again, when actions have reaction, so that's why I don't blame him with the rebuck.
[00:43:18] Got you to tie it back. And we had this talk. I told Jay, man, I said, because these are the earth's moves. Now we had a conversation before we even talked to bring in Nas on board. We went over the baseline to talk to Jay about it
[00:43:33] and Jay co-signed it. That's the only thing I didn't. I was like, damn, you said it was cool, but it really wasn't cool. Yeah, yeah, yeah, but I understand why it's not cool because earth should have known. You can't ask your man that.
[00:43:45] Don't ask the fuck with your man's enemy. You know what I'm saying? And the earth asked him, like, yo, is it all right if I do that? Like, and he's Jay looked him say, yo, that'll be good business. But I know in hindsight, he was really saying,
[00:43:57] nigga, you really serious? Yeah, yeah, yeah, yeah. You motherfucker. Like, why would you ask me that shit? But but being a good dude, he wasn't going to be a cock block either. He's like, oh, it's a good deal. Yo, Nas and he said, Nas is nice.
[00:44:09] He said, and our beef ain't really on it, on that level. You know what I'm saying? And then earth was like, all right, yo, I'm gonna do it. And then stout is behind that too. No, Steve Stout was behind that one too. You know what I'm saying?
[00:44:21] So what role does Steve Stout play in a lot of that beef? Man, stout is the okay. If you don't give Steve Stout, Charlie M, my man, you know, we know Irvin Stout was in the second grade to go. This is how long we go back. Okay.
[00:44:35] If you don't give Steve Stout the credit, okay, for changing hip hop to popular music and bringing in a real dollar from marketing, you're out of your mind. You don't know history. It's Charlie M period is no one else. It's Steve Stout.
[00:44:51] That's the only name he changed his culture forever. And that's why it's where it's at because he did it. And think he left the music industry. He was with Tom and Tola. Then he was with Jimmy. Then he went and started a marketing firm.
[00:45:05] And then he took the marketing dollar and branded artists like a Jay-Z. You know, he was the one that first see the power of what Jay was about. So when you hear Dane maybe talking about, you know, I hate talking about them because I'm not.
[00:45:20] But I do know stuff, you know what I'm saying? But at the end of the day, you hear Dane always talk about Steve Stout. But that's because Stout was like, yo, I could get some money and then it was different money. Okay.
[00:45:30] It wasn't the same type of record deal money. This was marketing dollar money, which is different money for Jay. So it was just for Jay-Z, but it wasn't for Rockefeller. He's the artist. Yeah. So that's. But it's not even that. It's not about that.
[00:45:43] Because in hindsight that if I make Jay-Z bigger because I spent marketing dollars, Rockefeller is going to naturally get better. Yes. So it'll affect me one way or another. But that's not what it was. He felt the divide and conquer because he's basically
[00:45:56] feeling like Jay is getting pulled from him, from Lior. You know, that's how he felt, you know? But at the end of the day, that's their decisions or their choices. I can't really speak on it more than that. Doing business with Lior, he gets called a culture
[00:46:08] vote in there. Well, you know, Dane started the culture vote. Sure. Again, there's truth. There's there's truth in what Dane says. And then there's some things that's not as, you know, Lior would always say, if he did this in rock and roll,
[00:46:26] he said, my name would be in lights on a blimp flying around the city all day. And he's probably right. You know, he just think hip hop wasn't meant to be where it is today. Yeah. It wasn't even thought that it was going to be successful.
[00:46:40] They was like, basically, yeah, take a couple of hours. Guys, shut up and get over there. Yeah. And we're going to we're going to rob and steal everything from you. Yeah. Yeah. What's they did to the early?
[00:46:48] But they did that with all genres is just they took less from other genres than they took from us. They took more from us. OK, so at the end of the day, the business is about raping pillage. That's what I call it.
[00:47:00] And yeah, you're going to get taken advantage of if someone spends millions of dollars on you to make you into this star. They want to earn on that for as long as possible. So it may I understand it, but today they don't do it.
[00:47:12] So I don't understand it. That's why I created that venture music. When you when you when you when you was in this when you when it was this records aimed at you, was you like, oh, shit, that's that's kind of what was never.
[00:47:25] Honestly, it was never aimed at me. I didn't hear the Buster rhymes. Buster rhymes had some stuff and I stepped to Buster, we you know, you know, Buster is a funny dude, but you know, we're good. You know, he would be like, I salute you general.
[00:47:38] And then all of a sudden 50 got hot and he just switched up with no apparent reason. Oh, yeah, I didn't even know what that was all about. I didn't understand. I'm a very straight, real person. Like how does this switch happen?
[00:47:49] And then they you know, there was a lot of things that went on. We had a meeting with Russell Simmons at a Palms restaurant and he brought in Chris Lighty and he God bless the day. You know, he brought in Chris Lighty and he
[00:48:03] brought us in and we were supposed to go there with no people. Just us. Russell was like, don't bring your aunt Rogers. So when we pull up, we go there. Lighty got like 20 dues. Just happen. I know most of them, you know, saying he got like
[00:48:16] 20 dues with him. So I go to Russell like, yo, what's this? You know what I said? You tell me that I should I make a call? I said, I'll get 50 dues over here. You know what I'm saying? If that's the game we play and I could do it.
[00:48:29] That's not a problem. And he screams on Chris, you don't want to do that to these guys. There's no reason you shouldn't. You know, but they was like, we did things. And I'm like, man, I claim my work. Yeah. I claim my work.
[00:48:42] If I did it, I'm like, yeah, that was me. The stuff he was saying, he was like, I was like, I don't even know what you're talking about. And that's on my kids. Like, I don't even know. Like, it's like, and it was just such a stupid
[00:48:53] meeting and we're looking at Russell. Like, why'd you call this meeting? He has nothing. He just sustained stuff and he's actually 50 cent and then he also has busted. So it made me understand why Buster probably flip. But at the end of the day, you know, we
[00:49:08] dealt with all. This is me. Everyone was dealt with. How did you feel? Listen, I'll leave it right there. Everyone from everyone from the Eminem camp, all the D12, you know what I'm saying? The only one I didn't see is banks.
[00:49:25] I never caught banks or had any in a run. Any dealing with them again. And I have no beef. I have no beef. That's the issue at this. At that. I probably was in a room with him one time. And I remember him saying to them while they
[00:49:39] walk him by, he's like, yo, look. And it's me and Lloyd standing right there, just me and Lloyd. And he's like, yo, look. And I just looking at him and then 50 is like, nah, it's all good. Let's go. He didn't know I got like a thousand.
[00:49:54] But it's all good. Again, we was at an award show. You know what I'm saying? And again, that was the only time I literally seen these guys and I was out everywhere. That's what I'm trying to explain. Like if anyone in that area tells me they
[00:50:08] didn't see me, you know, I got more lawsuits than anybody. So I got proof because the DJs would play those disc records. You know, so those are not made for the club, but I will still be the most polite person. I'll go up to DJ.
[00:50:21] He was shouting me out. Yo, Chris Gotti murdering the building. And the next thing I know he's playing a disc record. So you're trying to incite the ride. That's basically what you're doing. You want the audience to get excited. And I was like, yo, what are you doing?
[00:50:32] I'm here. You just shouted me out. Oh, my foot. My leg. Yo, what's all good next? You know, he plays another one. So then I go to pull him out to do the booth or something. You know what I'm saying?
[00:50:41] Because that's to me you threatened in my life. You're starting talking to. No, but you can't do that. I'm a man first. I don't fuck all this music shit. I'm a man for you going to respect me as a man. And if not, we could get to it.
[00:50:52] That's just me with Lloyd. Y'all made Lloyd. Yeah. Yeah. With the way that ended was that bad like disgusting. Well, you know, it's so sad, right? And I'm sure if he was sitting here, we could have a real discussion. You know, because they didn't understand
[00:51:08] what was going on. They were their artists. Think about what we dealing with with the government more than anything. Just think of the government. We can't put out music. We're not getting the same support no more. Right. And then you throw in on all this shit with 50
[00:51:22] and he might have been like, I didn't sign up to deal with all this shit. And I get it. But again, just like I tell in relationships, this is it's a relationship. There's a way to break up with your bitch. Yeah. Yeah.
[00:51:34] You don't have to drag it through the mud and let it see you fucking all these other bitches. And there's a way to say, yo, we good. I ain't really we it ain't going the way I expected. It's all good.
[00:51:43] You might be upset or whatever, but it's cool. All my exes fuck with me. Yeah. Because I don't drag them. You know what I'm saying? And there's a way to do that. I got a daughter. I got five sisters of mother.
[00:51:55] Like I understand how to treat a woman like and I'm not saying he's a woman, but that's a relationship. Yeah. There's a way to do it. Now, when he didn't he comes in, he's all upset. We took care of him from when Katrina hit his family was out
[00:52:08] there. We've relocated his whole family to Atlanta, gave him money. We didn't put it on the books. This is out of our pocket. Here my nigga. Come on. Mad clothes. Like he lost everything. Wow. So there's a way to say, hey, I want to save my career.
[00:52:26] There's a way to do it. And you would have definitely gave the best. Of course we did it with John and Shanti. You know, the only reason that Shanti has anything to say and me and the Shanti like this is because Irvin, her was in a relationship.
[00:52:37] So it's different. Whoa, whoa, whoa, whoa, like a relationship. Come on. That's not news. I mean, but you know, it's speculation, but you just not speculation. It's not speculations out there. OK. Irvin Shanti was in a relationship because at first they would say it was Irvin, her mom.
[00:52:51] Yeah, they were saying it was mom. Tina, that's mama. Oh, come on. You know what I'm saying? And then again, you can't it's like you can't want one thing and it not accept the repercussions of come with everything. You got to come with it all.
[00:53:05] And that's the one thing I was I was like their counselor, you know, they would go because when they was beefing, they won't go to the four seasons. The other one would be at the risk halted
[00:53:14] and I'm going back and forth to, you know, it'll be all right. You know, he's like, yo, I can't do this with this. Listen, you can't do this because you got to get in and go to her. Yo, because he would she would catch him with other bitches.
[00:53:25] Right. And what do you expect? Irv, what do you expect? And then Irv's thing with her was her loyalty because but actions have reaction. So I never want to get in the middle because that's their relationship and the whole time Irv is married.
[00:53:42] No, he wasn't married at that time. You know, Deb, you know, look, Deb is still family. Are you crazy? Yeah, yeah, yeah, this is what I'm saying. We don't have Irv. Irv and Deb is like this. Yeah, they grew up together like this.
[00:53:55] He going to take care of Deb. Like you crazy? He's like, come on, man. He made a promise to that woman's mother. Like our word means something. Yeah. And to this day he takes care of Deb. Deb is good. Don't know what I'm saying.
[00:54:07] So at the end of the day, say what you want. We know what we're doing and we don't need to broadcast it. We don't need to talk to the world about it. This is personal. You know, there was a TV show Goddy's Way.
[00:54:17] The reason we stopped, we was the number one radio show. You know, I stopped because they wanted more about the family. Yeah, they didn't sign up for this at that moment. He didn't want to put the kids business out there like that. Yeah, yeah, yeah.
[00:54:28] And you know the TV don't care. They'll dive in and they'll destroy it. The money don't mean shit. I know people say, oh, you got money. You could say that. Yeah, you know what I know? I know how to make money. Yeah.
[00:54:38] And your integrity is worth more than money. I didn't go to school. So any one of the things I went to school, no. I learned the hard way. I busted my ass, took care of everything I had to. And now I learned how to make money.
[00:54:50] Simple and plain. So where's Urban Ashanti relationship right now? Again, they're cordial. I see him. He just was talking to her, you know, but they're not the same. Is Ashanti looking good as a motherfucker? Yeah, she working out. She always did. She was just out in Trinidad.
[00:55:05] I told her it looked like she had the time of her life. You know, I was like, damn, I should have went out there because that that looked like she had the best time. I really watched her on the ground for that.
[00:55:14] Like I never really watched her until I seen it in Trinidad like that. And I was like, damn, that she looked fun. Was it a point where you was like, yo, y'all fucking up the business though? Nah, okay.
[00:55:23] Nah, but you know, it was you don't say it, but you feel certain. Because the hits was coming out though. No question. You know why? Because, you know, she was real, right? Listen here. Listen here, Tina. I can Tina, baby. I have to fuck them comparison.
[00:55:40] No, it's not. It's life. It was real. It's life. He didn't beat her. I'm about to say, yeah, don't put. He didn't beat her. This should be on the top of me. But I'm just saying we're we're we're again.
[00:55:49] Sing the song and I made a way with her. Sing the song. And I wish we had the, you know, the time was like now where we could feel your life. Everything is video, you know what I'm saying?
[00:55:56] Because the best record for me and I tell it all the time was baby, baby, baby. Because that's a Scarface Jack from Marry, Mary, Mary, Mary. And he's talking about getting high and fucked up. And I said, you got to sing this like the man you with
[00:56:11] you getting high and fucked up with like you high on him. And he she was singing. He was like, no, that's not it. Yeah, it was crazy, but it's it shows you his genius and it shows you the respect of an artist.
[00:56:26] Like when he he did things with them, they listened like you're talking about start like they listened to his words and gave him his vision of where the records should go. And that's really what producing is. Making a beat is one thing. That's the beatmaker.
[00:56:40] The producing of the vocal and how that get that emotion out of that song is that's the production. What I want to give him credit for is that I think if anybody else had a Shanti. They had her. She had like three deals before murdering. Wow. You understand?
[00:56:56] So believe me, she was out and about like she's lucky I found her and brought her in the herb. I will bring it. She was like, is he going to meet me today? She hates me. I tell her I love what I tell it because I was like
[00:57:09] they were coming to my office. Like, shut up sickly. She called me sickly and she was like, I was like, yo, is he going to meet me? Am I going to talk to her mother and Linda? Her mother and Linda used to manage her. Okay. It was co-management.
[00:57:23] Then Linda, they got rid of Linda or whatever and it was just her mother. But she said my office for hour or two hours waiting to just talk to her and I would go scream on them. Like, yo, come and say what's up to her, yo?
[00:57:34] And he come in, shake the hand and walk out. And she be like, did you like my music? I be like, oh yeah. He like, you know, and then well, he didn't listen to it. Yeah, it hurts shit.
[00:57:46] It hurts shit, yo, but I kept it going because I And then I put her on the pun record. And with Fat Joe, Fat Joe said, I need an R&B singer. How to roll, right? How to roll. Yeah. And I said, I got one.
[00:57:59] I called her up. She drove right from my house to the studio, did the record. Fat Joe loved it. And then I tell Joe to do one thing. What's that? Call her. Tell him you got. So he calls her and says, yo, your R&B singer. She's dope.
[00:58:13] He's like, what R&B singer? Wow. And then once Joe did that, he's like, yo, he calls me up and says, yo, bring it to the studio. Let me meet her. And that's how that really got started. Really? Dope.
[00:58:24] And then you know, Mary, there's a guy named Mario Baesa who had assigned AGM records. So when you say that, a lot of people had her and Mario is like an uncle for me and Irv, right? And he wanted Irv to make records for her.
[00:58:40] You know what I'm saying? And so he could bring it to Dick Parsons and try and bring it over to Warner. But once they got to making records, she was like, this is the sound because the records they was making was not it. Yeah.
[00:58:50] So again, that production is everything. And then now she comes to Irv and making different type of sounding records that's really today. And on the edge, it was like, she wants to be over. She was like, I want to be over here. Yeah.
[00:59:04] So then we had to buy out Mario. Because she was on paperwork. Yeah. And then you venture back. Well, Tails first. Yeah. Tails. That's Irv. So I try to explain, Merlin, Inc. is Irv's baby. Got you. Tails is Irv's baby. Got you. I'm the uncle. OK.
[00:59:29] Yeah, yeah, yeah, yeah, yeah. You know what I'm saying? But Tails, man. Tails is when he first thought of it, he was like, I want to make Tails a the Crip. You know what I'm saying? Like Tails is a Crip.
[00:59:44] If you remember how Tails is a Crip was, you watch it and it'd be like this little decrepit old witch or something come up. And basically give you the storyline of what's about to come up. Right? But he was like, forget that. We're going to use hip hop.
[01:00:01] We're going to take our music, hip hop from our culture, R&B or hip hop. And that storyline is going to be what we're going to. So when you hear that record, you know what the story's about. Got you. And that's really where it stemmed from.
[01:00:16] And he sold that idea, got a deal. We're in our second season, finished our second season. We're about to get set up for the third season. And it's doing well. It's the second highest rated show on BET behind Mary Jane. What are you doing as far as visuals?
[01:00:32] With visuals, we do the slide. I do adventure music with the independent side for artists, all of these songs. So we empower not only actors. I had to get used to saying actors and count women in actors because it was always actors and actresses.
[01:00:48] Yeah, because that's a masculine term. No, but now it's just actor. Oh, for real? For women too. So it's just actor. So the actors, that's both. I always got it because whenever I say it, it feels like I'm only talking about men. Got you.
[01:00:59] No, the men and the women, we're empowering new actors inside the tales. So when I seen after the first season, it was something that looked so that was so powerful. He had a meeting with everyone that was part of the first season. All that.
[01:01:14] It was over 150 new actors. Actors. Actors. Inside of this shot. And the picture he took, and I was like, that's the impact. Like, man, you're empowering all these new actors that have a chance now to get someone to resume because it's scripted. It's not reality.
[01:01:35] And like I said, and it's an hour long. Our main one was a two-hour show, the finale last year was a two-hour show. And then they expanded to 12 episodes this year. So we threw in a couple R&B songs because we want to do hip hop.
[01:01:52] Then we want to do R&B. Then we want to do pop, country and Western. It doesn't matter. This doesn't end. They all have stories. Got you. We want to do Latin. We want to go into different genres of music because they all have stories. Got you.
[01:02:07] The music is just in another language, so big. It's still a tale. And that's what we want to do. And then create scripts around those famous songs and make these one-hour shows. So when is we see all these biopics? When is this murder ink biopic coming?
[01:02:26] Well, we have an unauthorized documentary that came out. We got with the person that made it because it's unauthorized. But he did an incredible job. What's his name? Michael Payton. I believe it's Michael Payton. He did an incredible job.
[01:02:46] So on YouTube, if you put in Irv Gotti or Murder Ink, it's probably the first thing that pops up. You did a really incredible job of putting it together. And now we hired him to actually do the one we was already about to do.
[01:03:00] So this will be the prelude to the main one now. Got you. But we got a TV show, Murder Ink, coming. And that'll be on. It should be on. Is it a biopic or just a- It's going to be like Sopranos, let's say.
[01:03:16] So it's a weekly show like that or season. It'll be just like that. But if you think Murder Ink is so many moving parts, you can't make a two-hour movie. It's too much. But it's going to be about y'all. Yeah. OK. It's going to be about everything.
[01:03:28] It's going to be about us, Rockefeller. Everything we dealt with and brought in, Rough Riders, Def Jam, and the real stories from it. Got you. And then there'll be characters that is me or Irv and the artists, the whole thing.
[01:03:43] And it'll be based on the real, the true stories. So do you have a network or are you still working on it? Yeah, we have a few. So I don't want to say they're bidding on it. Yeah, yeah. Dope. Dope. I'm not going to word there.
[01:03:53] So with your music, your company, let them know the name of your company. AdVenture Music. You know, it's a digital distribution platform. ADD because I'm putting things together. I'm adding ventures together. Ventures, V-E-N-T-U-R-E-S music, M-U-S-I-C. If you go there, adventuremusic.com, you can see everything we're about.
[01:04:14] We do touring services that artists need from an independent standpoint. All these artists are, let's say, lost in their approach to business and how to be successful. And my job is to teach you how to be basically a miniature version of Universal. Got you. Your own Universal, though.
[01:04:32] Your own. You own everything. I do not own your music. But with that being said, you pay for everything. I don't pay for your business. I don't pay for this podcast. Got you. Right? This is yours. It's my show. It's your expense. OK. So it's no different.
[01:04:44] And I'm trying to teach artists how to do that in the most effective way so they could make money because this business generates revenue. So what they probably want to know is how do you make money off of it? Well, again, think of it as a toll.
[01:04:59] You got across the bridge. You want your product to go from here to here. There's a toll. Is it affordable for the independent? Of course. Of course. You know, with Tunecore and all these other companies like that, CD Baby, it's very affordable.
[01:05:13] But again, to me, if you get on one of those platforms, you're still missing so much stuff. The knowledge. The knowledge. Adventure Music is about education. Those platforms are saying, here, I'm going to put you out there. But then you're like, OK, so now what? Now what?
[01:05:29] They don't know the analytics. They don't know anything. They don't understand that. And they don't know how. OK, so I need marketing and promoting. They still may not know how to do that. Yeah. You know, I need my record mix.
[01:05:38] They may not know a way to go do that. So adventure music. Every service you could think about, we could have it for you. What made you come back to music after? So what did he say? He keeps calling me, man.
[01:05:52] Every time I think I'm out, they pull me back in. Yeah, that's true. So when I got out, then all of the producers was like, yo, could you manage me? Could you help me, artists? And then when you hear their music, you're like, damn, that's hot.
[01:06:04] So I started back. And then again, adventures is something that I thought about years ago from the Naps to days. So that's how long ago this really sparked the idea. And when I seen Napster and I kept, Doug Morris would come and talk to us.
[01:06:23] And he was basically saying how Universal, this company, Naps, wants all the Universal's music for free. And we're not giving it to him. Like, yeah, you can't give it. It costs too much money. He's like, that's right. But you know, again, hindsight is 2020.
[01:06:38] But the guy that did it is a guy named Sean Parker. I don't know if you guys, he's the one who also helped create Facebook. So let's say he knows a little something about that space. The visionary, yeah. And I always kept his words in my head.
[01:06:52] And he was like, why should music be free? And it's technically, it's free for the patron. Like, it's like back to the patron of the arts is when you was in a town and you was a guitarist or you painted, the town would take care of you
[01:07:06] so you could continue your art. And that's to me what is streaming, right? It's free. It's like Netflix. You pay for this subscription. You don't have to necessarily pay, right? You could go to YouTube and free and watch it and it generates revenue. So it's free.
[01:07:22] I had an artist on YouTube that made over $4 million. Whoa. Right? It's a lot of strings, but it's still generated $4 million revenue. Whoa. OK, so at the end of the day. Do your company? A part of my company. See? Yes. I won't take all the credit she needs.
[01:07:37] Adventure is music though. But this what I'm trying to say. This is what you can help keep you doing. It can happen. Yeah. Again, how about this? I'll go even a step further. It was a female artist. She was young. Went viral because she got on Ellen DeGeneres.
[01:07:52] This one is a lot of factors that happen, but it doesn't mean it can't happen, right? It means that it's absolutely possible. Possible. And it doesn't have to be Ellen. There could be something else that makes you go viral. And then she started streaming like crazy.
[01:08:03] And again, she was doing all cover songs. It wasn't even an original song. So when you understand the money, the writers is one side. But guess what else is another side? The performer. So even though it's not your music, it's still the performance is yours.
[01:08:19] But the music, you give all those writers their part. Now you get your part. So just imagine she made four. There was another four for the other side. Meaning like rappers, you could go up there and kick somebody's rhyme over. Yes. You could do it.
[01:08:33] Because they don't do that. But no one does it because rap is not looked at as. You're a biter. Yeah, you're a biter. That's not even your rhyme. That's karaoke though. It's still the same shit. But you could do it.
[01:08:41] And if you get views on it, it's your money from the performing side. The whoever's original record is what you're gonna do. I don't think we should have put that out there. It's all good, yo. Education, knowledge is key.
[01:08:53] Because now they're going to be like, oh, I could do that? Rapper stepping to me. They want to get some. You know what I'm saying? They're going to do it. But whatever, listen. Whatever they do. It doesn't mean that people are going to watch it.
[01:09:02] Yeah, that's true too. But somebody going to figure it out though. They always do. They always do. But I tell every singer they should be doing cover songs. Facts. That's how you get discovered. Yes. And it shows your range.
[01:09:14] It's a little harder to do original music as an R&B or a pop artist, where hip hop, I could bang on his table, make a record. Yeah. You can't do that in other genres. So it's a little bit more difficult.
[01:09:27] It takes a little more, let's say, resources. And that's why hip hop is the number one genre in the world. Just saying sweet thing. Just saying, uh, eye on a sparrow. You know those songs? Like yo, listen. I'm going to give y'all a jewel.
[01:09:41] If you are a singer, go on YouTube, sing gospel. You will never get booed. And people will always mess with gospel music. It's the most inspirational. No negative comments. That's what I'm saying. Yeah, because if they do, they're going to hell. They're going to hell.
[01:09:58] If you go to Neapolo, Amazonite, sing gospel. They're not going to boo gospel. They're going to clap because you're singing for God. That's right. So that's real. Yeah, you know what I'm saying? You can't lose with gospel. So saying eye on a sparrow, saying, oh, I won't complain.
[01:10:15] Say one of them, trust me. You're going to get the views and they're not going to leave a negative comment. That's real. So you got adventure music. Yes. And you're doing lectures too, right? Well, there was an old commercial with Charles Schwab that I lived by.
[01:10:34] Charles Schwab was an investment company. And it was like our educated consumers are best customers. And that's how I feel about music right now. Got you. Like, everyone wants to be in it, but music is a very complicated business. I'm 32 years in the music industry.
[01:10:48] It's a lot of complications. That was my education. I've been in school and I'm still in school. I'm still learning. So for someone to think they can start this music industry tomorrow and know it all, they're out of their fucking mind. You know what I'm saying?
[01:11:03] Especially the way it changes too. The algorithm in itself. I can't spell algorithms. But the algorithm is the YouTube, where it's like these wave of old Nipsey Hussle videos. Yeah. And if you're not doing one, you're not in the algorithm. Yeah. You know what I'm saying?
[01:11:22] God bless Nipsey Hussle. But at the end of the day, people taking him and saying, oh, I'm a dude, man. Good luck, God bless. You know there's a reason that people are one-on-one. He's original. He's one-on-one. Like, don't compare yourself. Be you. Yeah.
[01:11:37] But take his lessons and push forward. And use it and apply to your life the best way it fits you. Because he gave you so many jewels in his short time here. You see all the footage. You see, man, his body of work.
[01:11:50] I did his first interview in New York, 2008. And you know, me and Nip was just talking. I know Nip for over 10 years. And I just sent someone out to marathon and videoed him just a week before. They videoed him.
[01:12:02] And you know, we was going to do something out in LA. I was talking about Avinches. Because honestly, he's the face. Yes. He should be. There's another artist that could have been the face, which was Tech Nine. Right? As an independent, that's very successful. Right?
[01:12:19] And I don't know Tech Nine. But I would love to talk to him because I would be willing to bring him into Avinches and talk to him and see if he'd be willing to be part of Avinches. Because he's the face.
[01:12:31] He could, no one could show you better or tell you better than he can. Yeah. He's so improved. He's so improved. He's got a track record. And so does Nip. And then the persistence and consistency they both have or had with Nip is why they made it.
[01:12:47] So everyone could say what they want. Let's see you be as consistent as Nip. Let's see you do that. And then his brother really summed it up to explain why I'm saying what I'm saying. He said they would all get together.
[01:13:01] This was at the U-League year like it to him. And he was like, they would all go out and try and hustle up some money. He said, and we'd go out and be out there for hours and come back with like 20 bucks, 15 bucks.
[01:13:13] And Nip would come back with 300 bucks. OK. That's what I'm talking about. He's got something that you don't have. He got it. Yes. Everybody don't have it. And you have to identify that. See, one of the things that I've identified for me is I know my strong points.
[01:13:27] I know my weak points. So I'm not going to fight doing things that I know I'm not good at. They got a meme that says out right now, and I said this in another interview, dudes would sink the ship if they can't be the captain. Yeah.
[01:13:40] That's a fact. And that's fucked up. But you've got to understand it because everyone wants to be the captain. At least say they do. But they may not want to go through what the captain goes to get there. Because it's a lot of Ls, man.
[01:13:50] It's a lot of Ls. A lot of Ls. What's the stupidest thing you bought? Bought? I'm not that stupid. Did you ever buy anything and say, what the fuck did I buy this for? You spent? I promise you, I'm not that guy. I never did.
[01:14:05] I never, you know, I was blessed when I was young in my teens and had jewelry, cars. I had BMWs. And this is in the era where a crescent was popped. He had told you all the crescent was a shit. You know what I'm saying?
[01:14:20] I'm pulling up in the BMW with the Mercedes Benz. I had motorcycles and jewelry. And you know, at the end of the day, money was never, after that it never motivated me the same way. I wanted different things.
[01:14:32] And I really just want to take care of my family. That's all I did. So I never, the only thing I would say was stupid is I gambled stupidly. OK, yeah. So if it had to say anything, it's got to be gambling.
[01:14:43] I could probably be a professional gambler. And I'm still seriously. And I'm sitting here telling you that that's probably the stupidest thing I've did. You still gamble to this day? Absolutely. You can't. He said absolutely. You need help, right? That is not a question.
[01:14:57] Well, you know the people that need help with quitters. I'm not a fucking quitter, y'all. Come on, doggy. How much money have you lost? Why do you want to put this on the hand, man? That's on the books though. Because it's on the hand.
[01:15:10] I don't want to think about it. OK. You wake up in a cold sweat the night, right? I had big wins and I had big losses. So it's hard. When you say a net, a net loss, I'm a loser in life in gambling. OK. Does that make sense?
[01:15:23] Yes. So I had great wins. I just came from a casino one of few, you know, some money. Not too long ago, maybe a week and a half or something. I took my daughter and my nieces to a bad bunny concert. I don't speak no Spanish or nothing.
[01:15:35] And they wanted me. My daughter is half Puerto Rican. OK. So she understands. But my nieces are both black. They don't understand if they wanted to go. And we went. So it was us four. But she's the only one that even understood what he's saying.
[01:15:49] But the concert was lit. Bad Bunny is on fire. Like I actually seen a lot of things we could take from him, even though he's jacking everything from us. But it's all good. Bad Bunny is a guy? Bad Bunny is the biggest, one of the biggest
[01:16:01] Latin artists in the game. Yes, he's a guy. But it's a guy named Bad Bunny? Bad Bunny. All right, let's talk about something. Now, he's big though. You should want to talk about it. I promise you. Listen to me. I'm confused.
[01:16:11] So I'm going to give you what it is. He's the Latin Drake. OK. But his name is Bad Bunny. You know who Bad Bunny is, right? So he's the Latin Drake. Holy shit. Drake did records with him. He's the reason Drake's wrapped in Spanish.
[01:16:23] You understand what I'm saying? Like that's how he's getting billions and billions of streams. Yeah. Like and that's how we judge success. So what you're saying is look at it to be able to extract information from how he's doing what he's doing. Yes.
[01:16:38] And I try to tell people that so I get it. So I'm going to go look up Bad Bunny. That's right. That's right. You're for playing Chris Gotti. Listen, so when you see me, if you look over my shoulder. You'll thank me later. Yeah. It's Chris Gotti.
[01:16:51] You'll thank me later. You'll thank me later. Was it ever a time where you wanted to change your name from Chris Gotti? I never had Chris Gotti. Chris Gotti I inherited because Irv is Irv Gotti. I give you a story. She's passed now. Polly Anthony.
[01:17:03] She was one of the top execs at Sony. OK. And we had to go pick up a check. It was over $100,000, $150,000 check. And Irv was like, yo, you got to go pick it up. And I was like, damn, I'm in a rush. I got to.
[01:17:16] I was like, all right. Who do I got to go see? He said, go see Polly. She knows you coming. Ba-ba-ba. All right. I'm on my way. I get over there. Yes. It's Chris Lorenzo. That's my real name. Chris Lorenzo.
[01:17:28] He had to pick up a check from Polly Anthony. Oh, no problem. Have a seat. 10 minutes, 15 minutes, 30 minutes. I hit Irv. Yo, what the hell is going on, man? He said, you didn't get to check yet? I said, I've been here over 30 minutes, still nothing.
[01:17:43] All right, all right. I'm calling now. Calls as she comes running out with the check in her hand. Oh my god, I'm so sorry. I'm looking for his brother Chris Gotti. And I'm like, she's not here, so I don't want to talk bad.
[01:17:56] But I was like, basically, what does the fucking check say? It says Irving Lorenzo, yo. How do you think it's Gotti? Like, come on. Jay-Z gave Irv that name. Irv's first original nickname was Makoo. Oh, I thought it was DJ Irv, too. DJ Irv was a DJ Irv.
[01:18:11] Makoo was his first. DJ Irv, to me, is in the nickname. He's just the DJ and his name is Irv. His nickname was Makoo because he couldn't see. Wow. He's always squinting. Like Makoo, the cartoon character, the old man. Mr. Makoo, yep. So he was Makoo.
[01:18:24] And Jay was like, I don't like that name. Started calling him Gotti. And then it stuck to Irv. And then it stuck to me. My nickname was Joe Hart. So Joe Hart was, that was my nickname everyone that knew me was called me Joe Hart.
[01:18:38] They stopped because it just switched. I didn't ask for it. I inherited it and it's not, again, I'm not mad at it. I can't even picture calling you in those words. Right, I'm not mad at it. You're just Chris Gotti.
[01:18:48] Like I said, it wasn't like it was my choice. It just happened. And it makes sense why if Irv is Irv Gotti, you gotta be his brother. You're just Chris Gotti. That's it. And then any of the siblings, their last name is Gotti, too. About to say it.
[01:19:00] Hey, this is Sandy Gotti? No, Tina gets called Gotti now. Tina's one of my other sisters. They'll call her Tina Gotti. So but she's the only one really in the music with us. Like she does all my stuff on my back end.
[01:19:13] But my other sister, Nikki, handles stuff for Irv. You're Nikki Gotti. Yeah, but no, she's not in the circle. Like Tina's in the middle with everybody. I've seen your sister before. Yeah, she's in the middle with everything. She's jumping and fighting. Yeah, that's Tina. She getting it in.
[01:19:30] What's all your social media? All my social media is Chris Gotti 187 because it's still murder. Got you. Will it ever, the website is Aventures Music? AdventuresMusic.com and Chris Gotti on all social media platforms. Chris Gotti 187. Does Aventures Music have Instagram and all that too?
[01:19:52] Yep, Aventures Music on all social media platforms. And that's it. Facebook, Twitter. Yeah, all of this. You do Snapchat? No, I do not. Yeah. That's like a chick thing, right? Well, that was for them. The premiums? Snapchat me that pussy. Yeah, yeah, yeah. That was for that.
[01:20:10] But again, I'm not in that era to me. That's not my era. You know, that's the younger kids. I don't need to participate. I'll see it live. Yeah, yeah. So you got a Facebook? Facebook, yes. Twitter. Twitter, Instagram. That's it. Chris Gotti 187. Yes. YouTube.
[01:20:31] Yeah, YouTube is very important. And YouTube, yeah, I got a YouTube page. But you know, that's it. And you could DM me on my thing. I respond to pretty much everybody. Listen, he responded to me. He put me in contact with Dex Diamond. This was two days ago.
[01:20:42] This wasn't three months ago, right? It was two days ago, right? I answered thousands of DMs, man. My DMs were popping. I respect somebody real, for real. He didn't say who the fuck are you? No. You know what I'm saying? And he's here.
[01:20:57] You know how I look at it? If I'm really, truly trying to empower people, I cannot take that approach. And I'm really, truly trying to empower them. That's why I said the more people understand, that's what I'm doing. Everything adventure music is doing is to empower
[01:21:10] independent artists, to help them in their business so they can move forward. And if they really follow that blueprint, they'll understand how come this company will be so big. He didn't bring me adventure music. Hat though, not a sweater. I don't have one either. See?
[01:21:26] I'm not a teacher. Who we got a yell at? No, I got a yell at yourself. I'm gonna say yell at yourself. Go ahead, start yelling. I'm gonna make some more to worry about. I'm about to print up a bunch more. I got you.
[01:21:37] But I don't have hats. I just do do t-shirts. I do white and black adventure music t-shirts. My man keeps telling me let's do sweatsuits. How's that paid for? Yeah, yeah, right here. Before we go with it, ever be a reemergence of murder ink brackets?
[01:21:55] Murder ink is alive, right? It has a new artist, Boogie Bird, Fiddler Circle. I think there's one more. I can't remember. I'm bad at that Irv sign, okay? Uh huh. Jamal Marcus. Uh, yeah. No, Jamal Marcus. Yes, yes, yes, yes. Jamal Marcus, he's out of Louisville.
[01:22:18] And we still have a situation. I cannot, me personally, I tell Irv all the time. I said it's a different day and age. You know, and I don't want to compete with a Universal. I want to take a Universal out.
[01:22:33] So I don't feel we could beat Universal at their game. Especially at all the shit they did to y'all too. You know, Universal, Sony, Warner, I gotta beef with all of them. When I say Universal, that's really meaning the entire music industry and they all cooperate.
[01:22:48] So when you're blackball, it's a conversation with Universal, Warner Brothers and Sony. That's not just Universal. They're talking to the others like let's not work with these guys. Okay? And I know all the guys that's running each one of those companies. And they be like, hey what's up?
[01:23:05] They still call you, they'll take my meeting, my calls, but mysteriously it's never enough. And I'm too seasoned in the game to not know or to know why I should have something when I watch you sign something else that's way less or not as valuable.
[01:23:21] So I get it. I don't owe you, I don't need no one to tell me they like me. I get it. So it's up to Irv to spearhead them or anything? Listen, we all won.
[01:23:30] There's no dividing me and Irv, but at the end of the day he's not being financed or having the muscle of a machine that is needed when you have a record label. And that's why he's stagnated because he's really focused on television, TV,
[01:23:46] like the television movies is really where he's at now. When he left music, that's what he wanted to do. And I guarantee you, I'll sit here and tell you right now, Doggie, like he's gonna take
[01:23:55] over the music industry, I mean the music industry just like he did in music. The movie industry. He's gonna take over the movie industry just like he did in music. You mark my words with television and movies. The kid is a monster.
[01:24:08] I'm just glad I'm on his side. Yeah, y'all looking like shit. So yo, make sure. Yeah, yeah, yeah, yeah. You're the older, so you look like you. Yeah, he looks older though. I was happy when I seen his gray hair though because I got gray hair too.
[01:24:23] I was fucking happy about that. I was like yo, because people used to say, yo, you look like Ergotty to me and say, why the fuck I go? Because we like, like skinned everything like everything like skinned everything dogs getting the same.
[01:24:33] Everything like I lost weight before they was putting you look like you could be Chris Brown father. And whatever we can't claim all lights can do is they act like skin. Yeah, we started this shit like that. We are in it like that. So yo, I'm doggy diamonds.
[01:24:46] This doggy diamonds no filter. Thank you for, you know, for Chris Gotti coming through. Yeah, I appreciate it. Adventures music ADD. It starts with the ADD because he's adding on ventures and all artists are ADD too. Look, good luck with that shit.
[01:25:02] Yeah, people hit me every day say could you manage me? I'd be like, no, sing go to adventures music. You know what I'm saying? They'll they'll hand you everything. Hit up Dex Diamond. He never responds. Dex Diamond.
[01:25:13] He just don't got the S on this shit like me, but I got the S on my shit. But Dex Diamond make sure you go to Dex Diamond. Doggy diamonds no filter. We out of here. Peace. One. All right, all right.
[01:25:23] I got to get the fuck out of here. Thank you for listening to Doggy Diamonds No Filter podcast. You like this podcast? Make sure you share this, spread the word, talk about it. All you with me. I don't give a fuck what you do. Leave a comment.
[01:25:35] This is Doggy Diamonds. I'm out of here. See you on the next podcast. Peace. Doggy diamonds did this. Doggy diamonds did this.



